Saturday, March 13, 2010

60-mins of your TIME: Do you dare to take up the challenge?

Earth Hour - LogoIt's never easy to get ATTENTION... Starting to countdown : 14 days-to-GO

After learning about the worldwide campaign from an email I received, excitement began with me planning to be a part of millions from other parts of the world for one hour. 

I'm a big believer of having the power to make a change. Even the smallest contribution, if being done by is proven to bring a big impact. When I asked my family to join in for the Earth Hour we were all excited. Even my grandma who was in back in kampung was informed about this plan. 

An hour of my personal time sounded so simple. However, how easy to get people to understand what does this worldwide campaign means? In other words, what is the significant of this Earth Hour's concept?

Snippets from Earth Hour's homepage:

Earth Hour started in 2007 in Sydney, Australia when 2.2 million homes and businesses turned their lights off for one hour to make their stand against climate change. Only a year later and Earth Hour had become a global sustainability movement with more than 50 million people across 35 countries participating. Global landmarks such as the, Sydney Harbour Bridge, The CN Tower in Toronto, The Golden Gate Bridge in San Francisco, and Rome’s Colosseum, all stood in darkness, as symbols of hope for a cause that grows more urgent by the hour.

In March 2009, hundreds of millions of people took part in the third Earth Hour. Over 4000 cities in 88 countries officially switched off to pledge their support for the planet, making Earth Hour 2009 the world’s largest global climate change initiative.


It's worth to loose some lights when the future can be very bright. All because I was part of it.

What Say You?


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